Obsession is still playing in theaters, and the film arrives on digital on June 30, not after its theatrical run wraps, but most likely during it, while Obsession’s movie box office record is still accumulating.
As of June 24, 2026, Curry Barker’s horror thriller has crossed $334 million worldwide, $217.4 million domestic, $117 million international, making it both the highest-grossing film in Focus Features history and the highest-grossing film festival acquisition of all time.
That second record is the one that matters historically: Obsession has surpassed The Blair Witch Project, which earned approximately $248.6 million worldwide after its own festival acquisition by Artisan Entertainment.
Digital on June 30, While the Lights Are Still On
Focus Features originally planned to release Obsession on PVOD on June 2, 17 days into its theatrical window, the standard strategy for the Universal specialty label. That plan was scrapped entirely once it became clear what the film was doing. The new date, June 30, is not a quiet home video landing; it arrives with the film still holding showtimes.
That timing is the right move. Rather than waiting for the theatrical run to wind down completely, Focus is releasing on digital while buzz is still active and audiences are still arriving. When Obsession hits platforms like Apple TV, Prime Video, Fandango at Home, and YouTube Movies on June 30, it will be available for purchase or rental alongside an ongoing theatrical run, a second on-ramp, not an exit.
Fan reaction in the r/movies thread maps out three camps, among others: people who saw it theatrically and are already planning rewatches and physical media purchases;
Can’t wait to watch again and then purchase on physical media.
People who never made it to a theater and are treating June 30 as their opening night;
As someone who wants to see it but is too much of a wimp to see it in theaters, whooooo
And a third group, noting analytically, that releasing while the buzz is still active is exactly the right call.
This is honestly a smart move despite it still holding up in theaters. They might as well put this out while the buzz is still strong.
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What This Means for the Festival Acquisition Model
Obsession was acquired by Focus Features out of the Toronto International Film Festival after a bidding war that included Neon and A24. The $15 million acquisition price was a significant bet on a $750,000 horror film from a director without a blockbuster track record. Festival acquisitions are not typically expected to become record-breaking wide releases — the list of festival pickups that have crossed $100 million worldwide is short enough that every entry on it gets studied carefully.
Obsession just became the top of that list. What that means for future acquisition valuations and TIFF bidding wars is still being worked out, but the data point is now there, and it is hard to argue with $334 million. Theatrical showtimes remain available. Digital arrives June 30. For anyone who hasn’t seen it yet, the window is open.